Ahead of the start of the 2014 FIFA World Cup, Apple debuted a new “Soccer Fever” section
in its iTunes store. The new page includes subsections with a variety
apps for both following the soccer matches and exploring the host
country of Brazil. The 2014 FIFA World Cup begins later this week on
June 12 and runs through July 13th.
The Soccer Fever section is your one-stop shop for soccer and Brazil.
Games and apps highlighted by Apple include the FIFA Official Sports
App, Forza Football app, FIFA 14 by EA Sports, Soccer Rally 2, Triposo
Brazil Travel app and social sharing apps such as Twitter, Instagram and
Vine. Besides apps, the section also includes links to books about
soccer, soccer-related movies and Brazilian music.
Apple, in the past, has used specialized pages in its App Store
to highlight editor’s favorite games, top educational titles and more.
The company has been improving its App Store promotional efforts beyond
these basic sections with more frequent event-related sections as well
as a new monthly section that currently showcases the “Best of May.”
Are you interested in the FIFA Soccer content? What do you think of these themed sections that Apple is using to showcase apps?
[Via
9to5Mac]
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