There is some pretty elaborate advertising out there these days, but this one definitely takes the cake for being the most breathtaking in recent memory. The ad was put together as part of the LG G3
4K Active Volcano Photo Shot Project, which follows the journey of
photographer Jung-won Park and his life-long dream to photograph the
heart of an active volcano. As part of the project, Jung-won visited
Ambrym Island, took in all the local culture as well as all the sights
before making his ascent to the volcano, taking pictures with his LG G3
all the while. Check out the full 5 minute ad below:
It’s a fascinating journey, and surprisingly a really good way for LG to showcase the wonderful OIS+ enhanced camera on the LG G3; whether the pictures featured in the video are actually
from the LG G3 is entirely up for debate though. And even if it was a
pretty expensive and extreme way of advertising the LG G3, you can’t
argue with the results: a 4K video of the bubbling surface of an active
volcano. If only YouTube supported 4K videos…
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